Professional woman smiling in front of wooden wall, representing sustainability and corporate respon.

Yasmina Amado-Fares

ESG Strategist | Bridging Business Growth & Sustainability Through Innovation, Technology and AI
📍France
On howtoesg.org since: 9th June 2026
Last updated: 9th June 2026

Sustainability Expertise

As an ESG Strategist, I help companies turn sustainability from a compliance burden into a powerful engine for growth. I bring an uncommon mix of business acumen and ESG expertise, designing strategies where commercial performance and impact reinforce one another — flywheels accelerated by innovation, technology, and AI.

I work with founders, executives, and sustainability leaders to translate ambition into measurable results: from materiality assessments and ESG roadmaps to data-driven reporting, regulatory readiness (CSRD, SFDR, EU Taxonomy), and AI-enabled decision-making. My approach is pragmatic, business-first, and tailored to your sector and stage of maturity.

Whether you’re starting your ESG journey, scaling existing initiatives, or exploring how AI can unlock new value, I’d love to hear about your challenges. Let’s design a strategy where your business and your impact grow together.

Reach out! I respond to every inquiry.

Yasmina’s services include:

 

  • ESG strategy
  • Sustainability strategy
  • ESG reporting
  • CSRD compliance
  • Double materiality assessment
  • Carbon footprint and GHG accounting
  • Net zero and decarbonization roadmap
  • ESG data and analytics
  • AI for sustainability
  • Sustainable innovation
  • ESG due diligence
  • Sustainable finance
  • Climate strategy
  • Transition planning
  • Sustainability transformation
  • Circular economy strategy
  • ESG governance
  • ESG software implementation
  • ESG data management
  • Generative AI use cases for ESG
  • Sustainability dashboards
  • Stakeholder engagement
  • Sustainability communications
  • Greenwashing risk review
  • ESG training and capacity building

 

Yasmina’s clients:

 

Selected organizations I have worked with or led major programs at include:

  • Amazon Web Services (AWS)
  • Solvay
  • Europcar Mobility Group
  • Adecco Group
  • Dell
  • General Motors

At AWS, I led the EMEA T2K Sustainability Program – the strategic-account program covering the 2,000 largest enterprises across Europe, the Middle East and Africa. In that role, I advised 140+ organizations and 240+ C-level executives across global financial services and banking groups, Tier-1 European telecom operators, automotive OEMs and mobility groups, energy, utilities and industrial manufacturers, retail, consumer goods and FMCG leaders, technology, software and cloud providers, public sector and EU institutions, and CAC 40 / FTSE 100 / DAX-listed groups – helping them embed sustainability, AI, and innovation into their core growth strategies. Specific client names remain confidential under NDA.

 

Yasmina’s approach:

 

I started this work because I refused to accept the false trade-off between profit and planet — and I have spent the last decade proving, deal by deal and boardroom by boardroom, that the trade-off doesn’t exist when you build it right.

What makes my approach different is the combination, not any single ingredient: I think like a business operator (20+ years of P&L conversations, deals, and transformation across EMEA), I care like a sustainability practitioner (hundreds of board engagements on climate, impact, and ESG), and I work like a technologist (AI and cloud fluency from the inside of AWS).

I’m at my best with leaders who want sustainability to be the strategy, not a side workstream — and who are ready to use AI and technology to compound impact and growth at the same time.

My north star: every engagement should leave the business stronger, the strategy clearer, and the impact measurable.

If that sounds like you, let’s talk.

Sustainability Services

Sustainability Communications, Carbon Management, ESG Strategy, Sustainability Consulting, Sustainable Growth, Responsible Business Strategy, Impact Strategy, Employee Engagement, Corporate Strategy, Sustainability Reporting, Net Zero Planning, Regulatory Compliance, Carbon Markets, GHG Accounting, Sustainability Project Management, Materiality Assessment, Sustainability Gap Analysis, Climate Risk, Climate Resilience, CSRD, TCFD, EU Taxonomy, ISSB, Sustainability Strategy, Physical Risks, Transition Risks, Climate Change Mitigation, ESG in Media, Climate Finance, Sustainability Audits, Carbon Footprint Assessment, ESG Data Management, GHG Protocol Implementation, Corporate Climate Strategy, ESG Data Analytics, Climate Transition Planning, ESG, Stakeholder Engagement

Quick facts

Preferred project size

Flexible - happy to work with all budgets and project sizes

Language(s)

English, Spanish, French, Arabic

Typical clients

Individuals, SMEs, Public Sector, Non-profits, Large corporates, All corporates

Geographies of expertise

North America, Central America, UK & Europe, Middle East, Africa

Year founded

2011

Accreditations

Pricing

On request

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Yasmina Amado-Fares

ESG Strategist | Bridging Business Growth & Sustainability Through Innovation, Technology and AI

Carbon Reduction Policy Template

For small businesses in the Professional Services sector

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